The beta is called as a name in a software company. Also its represents the second stage of the software, which means its test by selected public users. Apart from that, Perpetual beta means that applications are in perpetual test mode and also application are no longer software artefacts, but they are ongoing services. So this has significantly impact on the entire software development and delivery process. However, age of Web 2.0, applications did not provide any new functions only by a single release and new functions would be added on users experience.
According to Alex (2012) ” With beta softwares, there is no guarantee that everything will goes well, but perpetual beta removes most risks because of changes are much smaller “. Perpetual Beta brings benefits to the firm. The reason for that was, customer-oriented and faster reflection. Also below are some methods to do this.
Release early and often
Software has to be update frequently and fix the bugs or updated to the newer version. So that user could enjoy new features and get the worked done more easily.
Engaging users for test
Its good method to engaging users to access the new features rather than advertising the software. So that, company would get fast feedback from the users and get the idea how to deliver the software in better way.
Use dynamic tools and languages
Adobe Creative Suits
Adobe made an online testing centre called as Adobe Lab, which can be access via online and any member able to access this Lab. This software or tool will gives user to get the experience and opportunities such as test, evaluate and run beta versions from the Adobe Lab. Although, Adobe provides fast feed back to their current customers. So that they can get in-touch their customers.
Adobe advertise their beta versions and release their upcoming products , which is a good way of introducing products to the users. Their all products are available on their official web site.
However, this is a powerful software and they followed up good methods to advertise their new products and maintain their brand name well. From those reasons, users are very reliable on using those softwares without any hassle.
Adobe System Incorporated. Retrieved from www.labs.com by 23rd of April, 2012
Chitu., A. (2012). Perpetual beta. Retrieved from www.beta.com by 23rd of April, 2012
Wikipedia Software testing Retrieved from www.testing.com by 23rd of April, 2012