Lightweight Models and Cost effective scalability

10 May

Web 2.0 applies to business model as well as technology. For an example, the famous companies such as Apple and Microsoft are hiring lots of people and also they need to invest lots of money in production area. Web 2.0 companies such as Twitter and Facebook have lightweight model and effective scalability.

According O’Reilly (2005). While high value B2B connections like Amazon and other retail partners using SOAP stack. Also Amazon reports that 95% of the usage was lightweight REST service. However, these Web 2.0 models are low risk of cost and good at ROI and faster development.  There were few aspects of using these kinds of methods.

Scale with demand

For business have to designed to start small and scale with demand like human resource, technology and revenue models. Also Era driven by network effects

Syndicate models

The key point of success model was that, Web 2.0 applications allows customer to plug softwares into individual web-sites and share the datas using SOAP or XML.


Its suitable for firms and Web 2.0 applications, because they might not be good at about softwares in every area. So outsource is the best solution of keeping the product in quality and reduce the cost. Especially in world wide firms.

Revenue models

Every companies  main purpose was gain revenue. So that there were few revenue models such as subscription, premium services, sponsorship advertising and produce likening.

This web-site was a good example of lightweight models. This is a hosted blogging platform which is based on the open source WordPress platform.  Although, this platform allows to user to sign up and create their own blog. As a purpose of this platform, they gives users to easily create and manage their own blogs. So that is a simple, basic architecture and technologies. Also this platform facilitate syndication of content and simple interface that support end-users and developers as well. From that features they provides end-users with services like tagging, content editor for blogging and CMS functions.

Although, this platform provides more widgets, which enables to apply more functions in users blogs. Eventhough, they have great feature called as RSS Feed, which gives access to the content. Besides, this blog is a simple architecture enables easily restructuring it and adding more technologies. Also they offered free of charge for this blog and lower cost for more advance features.

More over, its easy to hack because of simple architecture. Through hacking, personal information could be leaked. That’s the major issuer for this platform. So that, WordPress has to make an effort to prevent this big issue as well as develop convenient and easy service to users and developers.


O’Reilly., T. (2005). What is the web 2.0. Retrieved from by 6th of May, 2012

Rss Retrieved from by 6th of May, 2012

Widget Retrieved from by 7th of May, 2012

WordPress Retrieved by by 7th of May, 2012


Posted by on May 10, 2012 in Lightweight Models



4 responses to “Lightweight Models and Cost effective scalability

  1. jaroodi

    May 20, 2012 at 11:41 am

    Great introduction of the pattern and great comparison between the big companies such as Microsoft and apple, and Facebook and Twitter in regard of the requirement of hiring lots of people for the production area.

    like the way you structure the web 2.0 companies about Scale based on demand is actually vital aspect of Web 2.0 company because if they fail, they would not have invest a lot of money buying the infrastructure to support the business model. the other features of web 2.0 companies are well explained.

    WordPress is a good example of this pattern. WordPress Revenue model is good because WordPress allow users to upgrade to professional users, so the users would not have WORDPRESS in their URL for their blog. However, you said it is easy to hack?!! is there any hard evidence for your claim?

    thanks, it was a great read

    • janithd1

      May 24, 2012 at 7:40 am

      Hey Jaroodi,

      So sorry for late..But i think i replied you before..
      Thanks a lot ..
      I missed place that link..i tried find out that link but cant find out.

  2. Aditya

    May 21, 2012 at 12:57 pm

    Hey, you use a quite good example which is the WordPress itself as the lightweight model application.

    I think you post is quite good enough which have a good structure, You also mention about some methods for lightweight model which very good. Overall, it is a good thread.

    However, just curious about the referencing part, is it the right way to do it? Since I am still unsure about mine though.

    • janithd1

      May 24, 2012 at 5:23 am

      Yeah…Wordpress is very good example of Lightweight model…
      I dont know either mine was correct or not. But I found some example references from Library..
      I think that does not effect your mark…Because.. As long as you entered a correct link should be fine though..


Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s

%d bloggers like this: